Every year around this time people start thinking about their New Year's Resolutions and how next year is "going to be different."

I'm one of those people for sure, I have a bunch of goals that I would love to hit in 2025 so it never surprises me when people say they want to start a business in the new year. I've been a full-time entrepreneur for almost 8 years so I try to be encouraging and helpful as I can.

A few people follow through, most don't but thats how most New Years Resolutions go so that isn't very surprising at all quite frankly.

However, lately I've been noticing a common theme from people who are nervous about start a business. 

They think they NEED to quit their job to do it. 

"Malcom, I love the idea of starting a business, and making more money but I just don't know if I have the time to actually build a business and I still need my job in the mean time, I can't quit my job."

I totaly understand that.

We all can't just wake up one day and quit our jobs to build an unproven business when we each have responsibilities, not to mention, this eceonomy is not the best.

There are way too many "business coaches" on the internet telling people to quit their jobs and go all in when they have no clue where to even start. 

I even went to my mother who's been putting off her brilliant busines idea for years and asked her what some of her issues were and to my surprise she said the same things:

• No time
• Can't quit her job
• Doesn't know where to even begin

That got me to thinking about how someone could build a business tat actually makes money while still keeping their job...

Here’s a 6-step plan to launch a part-time business while keeping your job:

1. Set the Foundation: Define your niche, identify your target audience, and build a standout brand.
2. Build a Lead System: Use lead magnets, email marketing, and social media to attract and nurture potential customers.
3. Establish an Online Presence: Create a simple, effective website with clear calls-to-action.
4. Create Your Offer: Start with a minimum viable product (MVP) to test and validate your ideas.
5. Market and Amplify: Combine organic strategies with small paid ad campaigns to grow your audience.
6. Plan for Growth: Set realistic 90-day goals and focus on getting your first sale.

Don’t let fear or uncertainty hold you back—take the first step toward building a business that fits your life and schedule.

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